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A professional-looking and functioning web design is always important, but when it comes to eCommerce websites - it's an absolute must. The quality of the website will create a perception of trust. When a site is poorly built, users lack faith in the validity of the site and don't trust it enough to input their
Web design is one of the most crucial factors that needs to be properly executed in order to create a winning digital brand for your business. If your website fails - visitors will run from your site faster than they would a plague. We set out on a mission to pick some small businesses in
It is a pleasure working with H&O Investments on the development of digital solutions tailored to their business needs. At Crocodile Digital, we love nothing more than helping small businesses make their BIG dreams a reality by maximizing their available marketing budget to produce the greatest results. We recently had the pleasure
Creating movement. Capturing attention. Engaging audience. These are the goals of any successful website and 2015 was a year that proved to the marketing world that the best web designs are those with a compelling and dynamic user experience. Arguably, the best user interactions are those that end with a conversion, which is why this
You’ve poured your time, money, blood, sweat, and tears into building your business. But now you’ve made it. Why not optimize your operations processes and marketing strategies to make things a little easier?
Unlike many parts of the United States, Baton Rouge Louisiana is proudly home to a growing economy that is driving more people to fill the area and call the "capital city" home. According to a study released by the Baton Rouge Area Chamber (BRAC) in September of this year, 1,400 new jobs are expected to
Some marketers will swear that Facebook ad campaigns are dead and no longer worth your time or investment. These rumors are wrong. Dead wrong. According to KISSmetrics, Facebook is expected to generate $4 billion in revenue this year from advertising alone. Obviously people are getting results if they're spending this much on ads. Besides, the
Some things in business require careful planning, execution, evaluation, and ongoing strategy in order to succeed. Blogging is one of those things. Adding a blogging strategy to your digital media marketing mix is a big deal; it must be done correctly, but doesn't need to be feared. Going into a content publishing strategy haphazardly or
The power of a viral video to explode all over social media sites is one of the most coveted marketing tactics that all businesses wish to achieve. With viral video marketing, overnight any business can go from a nameless entity to a household name when their video goes viral. The importance of video marketing is on
Is your company a B2B business? Then you should know that a LinkedIn ad has a greater Return on Investment (ROI) than other social media site ads. Why do we say that? LinkedIn ads generate a click-through-rate (CTR) of 0.025 percent on average, according to Kissmetrics. However, when you create precisely targeted ads that have