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Mobile Apps: How to Upgrade Your Customer Loyalty

Emerging as the next marketing super tool, mobile app use is growing alongside the rapidly developing world of mobile commerce (mCommerce). The average consumer spends 127 minutes in mobile applications a day, responding to emails, browsing Facebook, and searching for places nearby (Streetfight 2013 Hyperlocal). In fact, app usage on mobile devices is overpowering browsing activity

Google’s Mobile SEO “Mobilegeddon” – Don’t Get Left Behind

Remember “Carmageddon” in Los Angeles? Or what about “Snowmageddon” every time there’s a big snowstorm on the East Coast? American culture has a way of making an apocalyptic deal out of situations that are impactful, but not as dire as they seem. This is the case with the newest mobile-friendly changes Google is making to