Companies that have Awesome Brand Videos that Work

Every website needs a video. At least one! Why?

Because nobody is reading the copy on your website…

if it’s longer than a sentence or two (truth hurts) – but…

they WILL watch a video.

It’s one of the best ways to get your messages across. Rethink investing in lots of images and lengthy text for video(s) swap.

Video is

How Small Businesses Win Tradeshows

Tradeshows offer unlimited benefits to market your product, service or business and grow your network. Even though the online world of advertising has taken over as a major source of lead acquisition and making new contacts – the impact of trade shows remains a cornerstone for expanding your reach and creating brand awareness. The main benefit

By |February 19th, 2016|Categories: Branding & Identity|0 Comments

Five Houston Companies that Freakin’ Rock at Online Marketing

You’ve poured your time, money, blood, sweat, and tears into building your business. But now you’ve made it. Why not optimize your operations processes and marketing strategies to make things a little easier?

Mobile Apps: How to Upgrade Your Customer Loyalty

Emerging as the next marketing super tool, mobile app use is growing alongside the rapidly developing world of mobile commerce (mCommerce). The average consumer spends 127 minutes in mobile applications a day, responding to emails, browsing Facebook, and searching for places nearby (Streetfight 2013 Hyperlocal). In fact, app usage on mobile devices is overpowering browsing activity

Outstanding Video Marketing and 5 Campaigns That “Get It”

People love watching videos online. This is why video marketing is thriving. Videos are the newest media trend for customers to experience a brand in a positive and fun way. As a matter of fact, Axonn Research found that 7 in 10 people view brands in a more positive light after watching interesting video content

BIG Visions for Brand Strategy: Begin with the End in Mind

A few years ago, I read an incredible book by Stephen Covey called The 7 Habits of Highly Effective People. It laid out principles for producing real influence and effective, positive change in yourself and others. The very first principle, or habit, that he wrote about was proactive perspective change, which is the understanding that